Carolinas Video Strategy: Austin King on healthcare, medtech & life sciences growth through video

Austin King is leading MediaCutlet’s expansion across North Carolina and South Carolina, bringing video strategy and content systems to healthcare, medical technology, and life sciences organizations.

Who provides video strategy for healthcare and medtech in the Carolinas?

Austin King and MediaCutlet work with healthcare systems, medtech companies, and life sciences organizations in Charlotte, Raleigh-Durham, Greensboro, and Greenville, SC.

Why is video strategy critical in North and South Carolina right now?

The Carolinas’ healthcare and life sciences sectors are scaling fast, but most organizations still treat video as one-off projects. That gap between growth and content infrastructure is where we operate.

Who is MediaCutlet currently working with in the Carolinas?

We’re supporting organizations including NC TECH, Connect Labs by Wexford at The Pearl in Charlotte, BIZNOW, SCBIZ, and Furniture Today—building video systems that drive visibility and pipeline.

What makes MediaCutlet’s approach different?

We build always-on storytelling systems, not single videos. Capture real moments, deploy fast, distribute consistently, measure pipeline impact.

What’s the vision for MediaCutlet in the Carolinas?

To become the go-to video strategy partner in North and South Carolina for healthcare, medtech, and life sciences within three years.

Learn more at mediacutlet.com

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